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Salesforce Certified Marketing Cloud Consultant CRT-550 exam is designed to test your knowledge and skills in Marketing Automation, Email Marketing, Social Studio, Advertising Studio, and Data Management. Preparing for your Salesforce Certified Marketing Cloud Consultant Exam certification is intended for professionals who have experience in implementing Salesforce Marketing Cloud solutions and are ready to take their skills to the next level. CRT-550 exam is a great way to validate your knowledge and expertise in the Salesforce Marketing Cloud ecosystem.

Salesforce CRT-550 Exam Syllabus Topics:

Topic	Details
Topic 1	Demonstrate how to gather requirements in order to put together the data and segmentation strategy for the customer Recommend the appropriate import method with lists or data extensions
Topic 2	Recommend the appropriate Marketing Cloud role based on User Stories Provided with a list of branding and creative strategies
Topic 3	Explain the requirements for and the methods by which a contact can enter a Journey Understand how Sales Service Cloud data in the Marketing Cloud can be segmented
Topic 4	Understand how data is retrieved within a Relational Data Model Summarize Send Logs including when why to use it; how to create and manage
Topic 5	Determine which type of customer scenario warrants the creation of a business unit Understand the implications of a system being database of record
Topic 6	Explain how the information in data views and tracking extracts are accessed Provided a customer environment and goals, determine the viability of external systems
Topic 7	Analyze the impact of applying Sender Authentication Package (SAP) to a business unit Understand the required steps to build, test, and deploy an email based on customer requirements
Topic 8	Understand the prerequisites to consider prior to starting a Marketing Cloud Connect configuration Compare and contrast standard reports, data views, and tracking extracts

How to book the CRT-550 Exam

These are following steps for registering the Salesforce Certified Marketing Cloud Consultant CRT-550 Exam.Step 1: Visit to Webassessor Exam RegistrationStep 2: Signup/Login to WebassessorStep 3: Select the onsite proctored or online proctored delivery method of Certification ExamStep 4: Select Date, time and confirm with a payment method

For more information, please click here.

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Salesforce Preparing for your Salesforce Certified Marketing Cloud Consultant Exam Sample Questions (Q37-Q42):

NEW QUESTION # 37
Northern Trails Outfitters has a contact count of nearly 10 million records. They have noticed slower processing times when sending using Journey Builder.
Which two actions could they take to optimize Journey performance? (Choose 2 answers)

A. Use Data Extension Entry Sources with Filters applied to perform segmentation activities for Journey Builder.
B. Create a prefiltered, sendable copy of data extensions for each journey instead of using the same entry source.
C. Include data for decision splits in Attribute Groups in Contact Builder, use contact data rather than journey data.
D. Perform large-scale segmentation in Automation Studio before admitting contacts into Journey Builder.

Answer: B,D

Explanation:
Performing large-scale segmentation in Automation Studio before admitting contacts into Journey Builder can help reduce the amount of contacts admitted into the journey, thereby increasing the performance of the journey.
Creating prefiltered, sendable copies of data extensions for each journey instead of using the same entry source can also help optimize journey performance as it reduces the number of contacts that have to be processed for each journey. This can help with performance as the data extension is already filtered and therefore the journey has to do less work in terms of filtering the participants. For more information, see the Salesforce Certified Marketing Cloud Consultant Exam Study Guide[1] or the Salesforce documentation on Journey Performance[2].
[1] https://trailhead.salesforce.com/content/learn/certifications/marketing-cloud-consultant/marketing-cloud-consultant-exam-study-guide [2] https://help.salesforce.com/articleView?id=mc_jb_improve_journey_performance.htm&type=5

NEW QUESTION # 38
Northern Trail Outfitters (NTO) wants to import recent customer transaction data from their data warehouse into Marketing Cloud on a nightly basis. They plan to create a File Drop Automation to trigger an automation when a data file is transferred from the data warehouse to the import folder in their Enhanced FTP account.
NTO notes that user passwords expire every 90 days and they do not want to update their file transfer script on the data warehouse each time a password changes and they do not want to compromise security.
Which solution should the consultant recommend?

A. Upload data files to Marketing Cloud using SFTP instead of FTP
B. Enable the 'Exclude FTP Users From Password Expiration' option in Setup > Security Settings
C. Request SSH key authentication to be enabled for the FTP user and create an SSH Key in Key Management
D. Contact the Marketing Cloud account representative to enable Single Sign-On Authentication using SAML

Answer: C

Explanation:
Comprehensive and Detailed Explanation:
The correct answer is B - Request SSH key authentication to be enabled for the FTP user and create an SSH Key in Key Management.
* SSH Key authentication allows secure, passwordless connection to the Enhanced FTP server.
* It eliminates the need for password rotation, thus avoiding manual updates every 90 days while still maintaining security.
* SSH keys are managed within Marketing Cloud's Key Management.
# Why others are wrong:
* A: SAML SSO is for user login to Salesforce/Marketing Cloud apps, not for FTP authentication.
* C: 'Exclude FTP Users from Password Expiration' is not available for standard Enhanced FTP users (it' s only for system user accounts under certain conditions).
* D: SFTP is already in place through Enhanced FTP; the issue is not switching protocols but eliminating password dependency.
Exact Extract from Salesforce Official Documentation:
Salesforce Help - Enhanced FTP Authentication:
"To avoid password expiration impacting file transfers, request SSH Key Authentication to be enabled for the Enhanced FTP user. SSH keys allow passwordless authentication for secure automation." (Source: https://help.salesforce.com/s/articleView?id=sf.mc_es_enhanced_ftp.htm)
-

NEW QUESTION # 39
A real estate agency wants to send out a biweekly newsletter with the list of properties for all new contacts added to a newsletter campaign in their Salesforce CRM. The journey consists of an initial message with property listings and a follow up to those who have engaged with the content.
The rules around which properties are matched to the contact depend on agent assigned as a contact owner, other agents who might have interacted with the contact, and contact's property interest. The data model has a relationship between contact > person account > real estate agent > property objects and all of those are available in CRM as well as synchronized to Marketing Cloud.
What solution should be recommended for execution efficiency?

A. Use Salesforce Data Event to initiate journey and scripting within emails for personalization logic.
B. Use send from Salesforce CRM and Salesforce report to prepare personalization data.
C. Use Automation Studio and Salesforce sends with campaign as an audience.
D. Use Automation Studio to prepare personalization data and initiate journey.

Answer: A

NEW QUESTION # 40
A large retail company has selected Marketing Cloud and has asked to be fully migrated from their existing platform in three weeks. They have communicated the following:
* They currently have 3 million customers.
* They email customers twice a week with no known deliverability issues.
* Their contract includes one Sender Authentication Package (SAP).
What response articulates proper IP warming?
Choose 2 answers

A. IP ramp-up can be accelerated by migrating to pre-warmed IP addresses.
B. IP ramp-up is important to establish a positive sender reputation.
C. IP ramp-up can be bypassed, given their historical lack of deliverability issues.
D. IP ramp-up takes four to six weeks to be able to fully send to all 3 million customers.

Answer: B,D

NEW QUESTION # 41
Northern Trail Outfitters wants to monitor available coupon codes and sends a notification to their email specialist instructing them to request more codes for importing if the available coupon count falls below 500 available codes.
Which two activities would be automation?
Choose 2 answers

A. Verification Activity
B. FilterActivity
C. Data Extract Activity
D. Import Activity

Answer: A,B

Explanation:
Explanation
A verification activity is an automation studio activity that allows checking the record count or field value of a data extension and sending a notification email if it meets certain criteria. A filter activity is an automation studio activity that allows filtering records from a source data extension into a target data extension based on filter criteria. By using these two activities in an automation, NTO can monitor available coupon codes in their coupon data extension and send a notification email to their email specialist if the available coupon count falls below 500. An import activity is used to import data from an external file or data source into a data extension, which is not relevant for this use case. A data extract activityis used to extract data from a data extension or data view into a file, which is also not relevant for this use case. References:
https://help.salesforce.com/articleView?id=sf.mc_as_verification_activity.htm&type=5https://help.salesforce.com

NEW QUESTION # 42
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FREE PDF 2025 THE BEST SALESFORCE CRT-550 RELIABLE DUMPS EBOOK

Free PDF 2025 The Best Salesforce CRT-550 Reliable Dumps Ebook